What You Should Know About

Optimize Video Podcasts
It doesn't matter what you call them: vodcasts, vidcasts, video casting, or video podcasting ... There are a couple of background actions you can take in order to attract more attention to your video productions. Like websites, it doesn't matter how amazing the content is if interested people could not find it.
Use the following proposal to increase the exposure your videos receive ...
1. use keywords Video file name Insert keywords in the video file name. When determining which keywords to use, not just rely on intuition; research, just as you would do for a website to see what people are searching on relevant conditions.
2. Create Video Feedcreate an RSS feed of all videos in a collection. Each feed item should contain a second video in the chassis. Optimize feed by using related keywords. Extra help, there is a Video casting Feed creation Tutorial available at http://www.feedforall.com/videocasting-tutorial.htm.
3. increase exposurehost your videos on YouTube and embed the video in your home page, which will increase the number of video on YouTube. More popular a video appears to be, it will receive more exposure.
4. Video name and description description name fields and video use keywords that relate to the content of the video. Create a compelling yet relevant title and description, will encourage people to click through.
5. Google Video Sitemap create a video sitemap to search engines. Information about what is included in such sitemaps, granted Google specifications in their Google Webmaster central Blog at http://googlewebmastercentral.blogspot.com/2007/12/introducing-video-sitemaps.html. 6. Meta Data include metadata in the video file. Newer video search engines are often dependent on metadata to relevant results. Many video editing products will allow you to edit and customize the metadata associated with the video file, and you must use this in the same way you would use meta data to a Web page.
7. optimize the Startup page optimize landing page on your site, embedding the video in a Web page on your site and then use standard SEO techniques to optimize Web page for search engines. Use keywords that relate to the video on the page containing the video.
8. Printoutsprovide a text transcript of the video, both on the destination page and in RSS feed for the video.
9. Embed URL in the Videomark video with your logo in the original video splash screen, and include your website address at the bottom of the video to increase your brand exposure.
10. Leave them wanting morethe video should be a teaser and leaves the audience wanting more. Engage the audience, but to try to encourage the Viewer to visit the Web site or view other videos to learn more.
11. submit YouTube Feed YouTube creates an RSS feed for each user account that is created. In addition to manually create an RSS feed, you can also use the YouTube feed to promote your videos. Formatting information for the YouTube video feeds can be found at http://gdata.youtube.com/feeds/api/username/uploads (replace "username" in the URL with your own YouTube account username).
12. Anchor text when a link to the video, use anchor text that contains keywords that relate to the video.
13. Video Submission sending video to all video sites, and video podcast sites. Here are a few of the resource sites to get you started ...

Podcast and Video submissions-http://www.podcasting-tools.com/submit-podcasts.htm
140 places to submit your Video list-http://www.stephanmiller.com/my-link-lists/140-place-to-submit-your-video-list/

14. Tag Video Tag video on video networks with relevant keywords, makes it easier for people to find when they search for these keywords.
15. Track views track and review the number of views, a video receiver. If you discover that a significant number of viewers are abandoning the video before completion, the chances are good that the video is too long and might benefit from trimming.
16. social bookmarkinguse social bookmarking to draw further attention to videos. This will also help with the number of inbound links, which in turn will help to improve search engine ranking.
Videørne is the latest marketing channel. In order to make the most of it, optimize the video and increase exposure it receives.
Video optimization-part 2about the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.

Instant content; Convert a text article to a Podcast
We learned how to recycle paper, cans, bottles and plastic but marketers rarely discuss the value of repackaging and customization content. Both publishers and marketers have embraced content syndication and RSS but few have considered the value beyond the actual syndication. Consider an alternative communication channel, when a new or different audience.

Customization and repackaging content or information so that it can be consumed through a series of preserving the environment is not a new concept. Many companies Vision Correction today increased communication as a common goal. Cost conscious businesses with tight budges are often interested in minimizing work loads and costs, while increasing communication. By presenting the same information in different arrangements and formats, businesses can increase the reach and communication, while remaining cost conscious.

Businesses quickly found, PowerPoint presentations, be able to be converted into technical articles, or forum posts could be ported to be a basis for a list of frequently asked questions. Along a similar vein webmasters have located a new advent in repurposed content reuse text articles by converting them to audio podcasts.

The process is surprisingly simple, I personally found the prospect to read the articles aloud and record them, both daunting and time consuming, so I opted for a simplified procedure. I found that using two simple programs, i was able to create a podcast in minutes.

The first obstacle, the creation of the sound file was captured with the help of TextAloud program Nextup's. I simply inserted in the text of an article opted for a "vote" and saved the file as an MP3 file. Under a minute, I had a sound file containing the article.

After I had MP3 file is saved, is used in Feedforall's tutorial to create a podcast. Step-by-step tutorial (http://www.feedforall.com/podcasting-tutorial.htm) presented the 12 simple steps to construct a podcast.
I found the quality of the calculated podcasts, use synthesized speech to text, surprisingly good.

Check out the following tests:
RSS Podcast-http://www.rss-specifications.com/rss-podcast.xml
Software Marketing Podcast
http://www.softwaremarketingresource.com/SMR-podcast.XML

An evaluation version of TextAloud can be found at: http://www.textaloud.com and an evaluation version of FeedForAll can be found at http://www.feedforall.com
Experiment by adapting and repacking existing content save time and money while increasing message distribution and exposure.

About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for FeedForDev http://www.feedfordev.com an RSS element for developers.

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