What You Should Know About

The arguments continue to rage over the ambiguities in the RSS specifications. But the fact is: RSS is here to stay, and the currently defined RSS 2.0 specification is likely to be as good as it will have. Have tried to create "best practices" documents and specification clarifications. We thought it would be useful to provide the General guidelines for those constructing an RSS 2.0 feed. In General, the following guidelines for the construction of an RSS feed. It is good to get into a habit to validate the RSS feed, either with the software or with an online validator. Here are some general guidelines for creating RSS Feeds: 1. Sample local includes only one enclosure per item for maximum compatibility. RSS 2.0 specification does not clearly state whether multiple enclosures are allowed or not, but most RSS readers support only a single chassis. It is therefore best to satisfy your readers, and includes only a single enclosure in each item of RSS. 2. date formats, date formats, can be very difficult; Make sure that all dates are formatted correctly. 3. Codingcoding required for specific characters. If you are using software to create the feed, it must handle the character encoding for you. 4. HTML specification is not explicit, it is generally a good idea not to use HTML coding in the channel or item titles. For maximum feed compatibility, is the only place you need to use HTML in RSS Feed item description. 5. GUID GUID (Global Unique IDentifiers) are not required. However, publishers are encouraged to use a unique string in the GUID. Many RSS readers look for GUID changes to determine if new items are available in an RSS feed. 6. Images if you include an image with a feed, the suggested image size is 88 x 31 (the maximum allowable size is 144 x 400). If you include an image in the RSS feed item description or enclosure fields, not size, but keep in mind that excessively large graphics negative effect on the amount of time it takes to load the feed. 7. Favicons some RSS readers and search engines favicon of video hosting services domain beside the list to an RSS feed. To your feed to stand out, make sure that you include a favicon in the root directory of your site's domain. 8. Urlsuse "absolute" URLs for images, home pages and links, instead of "relative" URLs. The intent of RSS is to publish content, so the RSS feed may not always be local to the person who sees the diet. As such, it should be full web path for all images, Web sites and malicious hyperlinks used. In other words, do not use ".../ImageUrl.gif ", but instead use the full URL address" http://www.mydomain.com/imageurl.gif "by linking to content. 9. Titlesuse a meaningful title for the channel feed and RSS feed elements. Most RSS directories and search engines use the words in the channel title and topic title to classify RSS feeds.10. MIME typesif you include a file in the enclosure in an RSS feed, you must remember to properly define "file size" and "MIME-type" of the file enclosure. A list of properly MIME-type formats can be found here-http://www.feedforall.com/mime-types.htm. 11. Auto-Discovery includes RSS feed "auto-discovery" code in the HTML header. This will allow certain browsers and RSS feed readers to automatically know that an RSS feed is available for specific content. Tool to createAutoDiscovery code-http://www.feedforall.com/autodiscovery.htm 12. Volume the number of items in a feed is important. Establish a history and expand the feed on a regular basis. Cropping RSS feed if it becomes too long; This will help to make the RSS feed load faster. About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.

RSS: the Amazing profit potential
Copyright 2005 Rok Hrastnik all e-mail marketers are experiencing this issue delivery email hoped to equal way our messages will reach our customers and subscribers this time ... and then hope that they will open them, instead of taking them for spam error. Reality hits us usually hard. Email is still the primary and most important internet marketing tool, we must begin to use other free tools to get our content delivered. Most important among them is RSS (Real Simple Syndication) that gets your content directly in your readers without having to face any filters along the way. And it is easy and even free to use ... The marketing and profit potential of RSS is, simply said, quite amazing. It is not just good for blogs, and it is certainly much more than just another way to get your content to your readers. And it is just to reach the turning point. There is still only a few RSS publishers and RSS usage is growing every day. This is your best opportunity to get on the wave ... In order to get you started hers a quick overview of what can RSS do for the company internet ...1. DOWNLOADING your content delivered
AOL blocks about 75% of 2 billion e-mail messages they receive on a daily basis and on average, over 64,7% of all business email that you send, not even opened, let alone read. These two facts are destroying the company internet. But fortunately, RSS has a solution. It gets your content delivered directly to your subscribers, prospects and customers, when you want, and how often you want. In essence, this means that 100% of your marketing messages are delivered to your RSS subscribers, and it is 100% of possibilities to make sales, and improve the relationship.2. improve your site's RANKING
Traffic is each internet business lifeline, and RSS makes better ranking a breeze. Combined with specific Web sites, called blog sites (Advanced blogs), is RSS demonstrated to bring total newcomers on the market to the # 1 Search positions for their selected keywords, and that without any costs. And it is easy. All it takes to publish an RSS feed, send it to the right locations to keep it updated and uses some other little known but easy techniques.3. GENERATING AMAZING new traffic
But the traditional search engines is not all, RSS offers. Far From It. There are now more than 100 search engines and directories that specialize in aggregating content from RSS feeds. To get in them is easy, and each of them gives you new spending ' traffic.4. Get your content published on other sites
Traffic stop, not here. RSS makes it easy to publish your content on other sites, which creates additional exposure and more important, brings you new targeted customers.5. discover new business opportunities
But it is really all about the new business opportunities, as yet did not exist before RSS popular. Most of these have not yet even been discovered by the majority of marketers. We are talking about new and effective ways to get new content for your readers, content, which will make them buy. Just think of easily delivering daily or even hourly content updates, coupons, customized product updates, audio (podcasting), video content (video casting), white papers and free reports, and so on. 6. get more subscribers more easily
Because RSS is so fundamentally different than email, get more subscribers easy as 1-2-3. Profit potential is amazing: just imagine converting more than 50% more of your visitors in e-zine subscribers ... And much, much more ... And the list stop not far from here. RSS feeds also make for an excellent affiliate marketing tool and help you get the most out of your affiliates, etc. With this many profit opportunities, is the even greater advantage that most marketers have not yet touched them yet. You can be one of the first today. About the author:
Rok Hrastnik is the author of Unleash the marketing and Publishing power of RSS, hailed as the best and most comprehensive guide to RSS for marketers leading RSS experts. Complete guide to RSS for marketers: http://rss.marketingstudies.net/index.html

Places to get ideas for blog posts
By Sharon Housley

Best blogs and feeds are those that contain unique, fresh, compelling, content. Where do these prolific posters so that their ideas? I spoke to a handful of bloggers to determine where their inspiration came from for their content. Not surprisingly, ideas for Blog posts or RSS feed items originate or are influenced by other Web content. The following are meeting places for finding your online muse: 1. Google News
Monitor Google News for keywords related to your industry. If you find a story disagree with or agree completely with write about it. Add your thoughts, and editorialize content. This does not mean you should just Send again Google news summaries. The value is not only in News aggregation, but in the comment, you grant. Bind news items for specific events, conditions, or the impact of specific news on the industry. Add a point or reference to a news article adds genuine value. 2. Web Logs
Look at your websites "long tail" and examine your web logs. Find phrases that are relevant to your site and write in-depth information about these topics. This is especially useful if your blog or RSS feed is used as a marketing tool for your Web site. By focusing on obscure or less popular keywords and phrases that exist in your web logs, you will not only find that you give your readers the content of interest, but you will attract additional web traffic. 3, assemble
Many bloggers have established themselves as "experts" by simply to gather and organize a large collection of information related to a specific field. Use the blog or feed to announce and organize information, new products or services in an unbiased manner within a specific industry. 4. Search
Most people assume that there is information on each topic on the Internet, but it is not necessarily the case. If you stumble on an area where there is minimal content, consider it an opportunity. Continue to develop content. Chances are if you're looking for content as well as another is, develop a blog posts or RSS feed information, find inaccessible. 5. Untouchable content
Consider tackling all content, many other publishers find difficult or unpleasant. Controversial or content that is difficult to write about often overlooked, look at challenging content as an option.6. monitor authority Blogs
Watch authority blogs for developing countries industry news. Comment to any new or leaders, as you either agree or disagree. This can attract attention from an authority blog and could lead to a link to your comment. Be sure to credit the source of any blog posts that you comment on or quote. 7. Advice
If you are an expert? Consider developing an advice column. Let readers send questions and post questions and answers in your blog or RSS feed. This allows readers to direct your content. 8. Conversations
Many bloggers and publishers discover topic ideas from conversations. Create dialogue with both individuals familiar and know your blog topic, the questions that come up could be good fodder for posts. 9. Forums/newsgroups/Usenet
Forums are great places to find topic ideas. Read topic specific forum posts and then editorialize and summarize positions. 10. Look outside the box
Do not constrain your thinking parameters that exist online. Best RSS feeds and blogs are targeted, clear, consistent and unambiguous. It is okay to occasionally step outside your comfort zone to find appealing content. While breaking news has obvious value to make timeless content and "how to" posts. Don't be afraid to mix it and give your readers a combination of the two. About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for Note Page http://www.notepage.net a wireless text messaging software company.

Hanover, MA -Have your company website reviewed, analysed and dissected by two online marketing specialists-live, in public and free of charge.

Sharon Housley Note Page, Inc. And Dave Collins of Shareware Promotions have been running their live website critiques at software conferences around the world for many years.

With a combined 25 years of marketing experience between them, Housley and Collins have worked extensively with a wide variety of products, sites, and markets, and know how to optimize a website to the greatest possible impact.

On Wednesday April 29th at 5: 00 PM UK time (12: 00 pm Eastern, 11: 00 Central), Housley and Collins will host their first website Critique Webinar. Participants can choose to sit passively, enjoy information and enjoy the Show, or if they are brave enough, can offer their own homepage to dissection.

Topics covered will include the first impression created by each website, structure, navigation, communication, sales process, SEO Setup and more.

Participants should note that the main purpose of the webinar is to share feedback and provoke new ideas, tone and approach of these sessions are very informal and sometimes entertaining. Those who are easily offended by criticism should not submit their website for appraisal.

Webinar will take place on Wednesday 29 april.

Registration is free, but availability is limited. For more information about the webinar, panellists and how to register can be found at http://sharewarepromotions.com/website-critique.html.

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You think you have learned to RSS, but how much do you really know? Take RSS quiz to test your knowledge of RSS.
Question: If something is in an RSS feed, it is perfectly fine to reproduce the content of the diet. I believe after all RSS means really simple syndication, right? Reply: no, it is not true. Regardless of whether the content is in a feed or not, has the original creator of content the right to restrict its use. While most people feel that if the content is in an RSS feed, it will be available for syndication--it is not always the case. Various groups have made efforts to add namespaces which expand the tags used in RSS, define whether the content is available for syndication. The two most notable namespaces that detailed permissions are Creative Commons extension and Blog lines ' access extension. These two extensions not yet widely supported so that it is always best to check the conditions for the service associated with the feed or Web site on the feed is available for syndication.Questions: RSS is only for blogs right? All blogs have RSS feeds right? Reply: no, and no! While blogs may have contributed to the increasing popularity of RSS feeds, RSS feeds are not specific to blogs. RSS feeds can be used for all types of content not just blogs. In fact, there are probably several RSS feeds for non-blogs than there are feeds for blogs. Publishers have used RSS feeds for articles, press releases, discounts, podcasts, calendars, alerts, and the list goes on and. Question: when I add a new item to the feed, do I edit just the old rss file or do I create a new one? Reply: If you want to add content in connection with the theme of the original RSS feed, you should always extend your existing RSS feed, rather than to create a new feed. Do not edit any of the RSS feed existing elements, only to add a new item to your existing RSS feed.Question: can RSS Feeds be configured for private list subscribers and what kind of security is available for the RSS sources to support a private feed? Reply: Yes, while there is no provision in the RSS 2.0 specification for passwords or protect files, you can use any available security mechanism on the http server to protect your entire RSS feed. Security settings are dependent on the capabilities of your Web server.Question: what is a feed reader? Reply: A feed reader can also refer to a news aggregator. RSS feed-readers come in all shapes and sizes and are just tools that make it easy for users to view content or headlines in RSS feeds they subscribe to. Feed readers can be desktop applications or Web applications. Desktop readers are applications that behave similar to an e-mail client, you add new feeds, and when RSS feeds that you subscribe to is updated new elements can appear in the RSS reader. Web aggregators Web sites that aggregate all of your favorite feeds, the Web page is updated dynamically as new items are added to the feeds you subscribe to. Many e-mail programs now includes also the possibility to monitor RSS feeds. RSS popularity increases, expand the options to read and monitor RSS feeds.Question: can you block a search engine from access to a feed? Reply: You can use a robots.txt file to indicate to search engines, there are specific RSS feeds do not want indexed. Most search engines will comply with the contents of a correctly formatted robots.txt file. Question: what is a GUID? Reply: A GUID is a globally unique identifier. RSS specification strongly suggests that each RSS feed item has a unique GUID. If you are creating feeds, a GUID is important because Guids are often used by feed readers and aggregators to determine whether a feed item is new or simply an existing element that has been updated. Each element in the RSS feed should have a different GUID. Interested in additional RSS FAQs visit RSS Knowledge base http://www.feedforall.com/knowledgebase.htm or subscribe to the RSS Knowledgebase feed http://www.feedforall.com/knowledgebase.php about the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for Note Page http://www.notepage.net a wireless text messaging software company.

Ego searches are free and simple searches designed to monitor blogs and news portals for mentions of your company, product, competitors or other specific keywords. Conducting ego searches not only allows you to keep you informed, but also makes it possible to maintain a strategic advantage over competing companies. A number of new internet services are freely available, make these ' ego searches ' painless and easy. Dynamically created keyword based RSS feeds, update in your RSS reader or news aggregators, appears each time new information containing the keyword in the searched resources. Dynamic feeds match requests against new information as it comes online in real time.The following free services allow for RSS feed ego searches.google News -just do a keyword search Google News, and then click the text that says "rss" save the url of the RSS feed in reader news. Each time a new article with the keyword appears in the Google news feed in your RSS reader is updated automatically.
http://News.Google.com/news Blog Pulse -Find out what is being said about your products, your company or your industry in the blogosphere. Carry out a keyword or URL-search on Blog Pulse. Click the orange RSS icon above the search results and save the feed into the reader. Each time the keyword appears in a blog indexed by Blog Pulse will you receive a new item in your feed reader. Another feature of Blog Pulse is it will graph the keyword occurrences, make an image representation, so that trends can be easily visualized. Hovering over the lines in the graph will give details of the actual blog mentions.
http://www.blogpulse.comPubSub -search on a keyword, then save and add the feed to your RSS reader, use the icons provided. Optionally with PubSub direct your search to only warn you of posts in specific areas of interest including press releases, SEC/EDGAR Filings, newsgroup posts or blog entries
http://www.pubsub.comTechnorati -create watch lists by inserting the keyword to add the item to the list watch, then scroll to the bottom, click the blue RSS icon to get the URL of the RSS feed can be added to your reader. Technorati is a real-time search engine that keeps track of what is happening in the blogosphere. In order to setup a WATCHLIST you must create a Technorati account.
http://www.Technorati.comIce Rocket -just investigate Ice Rocket then click button RSS 2.0 download url to the RSS feed that contain your search term. Add the URL to your RSS reader or newsaggregator.
http://www.icerocket.com/
Find articles -traditional media channels can even be monitored using RSS. FindArticles scanner routinely magazines and publications for the keyword mentions. Perform a search, and then click the "RSS Alert" for the URL to the RSS feed. Add the feed to your reader to receive instant notification of new articles.
http://www.findarticles.com/ NewsTrove -NewsTrove indexes millions of news articles from a myriad of sources. Build an RSS feed on all imaginable topics. Enter your keywords in the search box. Click ' Search ' click on the orange XML icon on the right side of the page with search results, and save the feed to your news reader.
http://www.newstrove.com BlogDigger -BlogDigger monitor the blogosphere and, in General, what has to be said daily in blogs. Make a search on Blogdigger, and click the orange XML icon to retrieve the url for the search feed. Feed should then be added to your RSS reader.
http://www.blogdigger.com/DayPop -perform a search and click the icon to the right, say XML, save the feed to your RSS aggregator. Only the most recent search results will be displayed.
http://www.daypop.com Yahoo News -perform a search, and then click "show as RSS" in the right column, save the feed in your aggregator. The feed will check the Yahoo News for denominator.
http://News.yahoo.com/Overall, ego searches are an excellent way to keep you informed and maintain a strategic advantage over competitors. To know exactly what your competitors are doing online gives a competitive advantage that can be used to your advantage. Keyword RSS feeds can be used to monitor key phrases to trademark abuse or monitoring the effectiveness of a specific press promotion. Although the sounds scary is ego searches simply good business sense.About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for FeedForDev http://www.feedfordev.com an RSS element for developers.

Microsoft and Google shows it is time for RSS marketing
Copyright 2005 Rok Hrastnik many internet marketers are still considering whether to start marketing with RSS or not. It seems that not even all case studies, hard metrics and benefits available can t to convince them, or everyone would jump on the RSS bandwagon now. Like overview, here are some of the benefits of marketers missing out on by not marketing with RSS: A] 100% delivery of their marketing, relationship building and educational messages to their subscribers, customers, prospects and partners. Email isn t to get shipped, but with RSS, you will achieve 100% delivery. (B)] increased search engines and fast indexing and increased traffic from other RSS-enabled online sources. (C)] get your content on the Internet published on other sites. (D)] creates new subscribers more easily and quickly. (E)], and much much more even if you don t believe that RSS is used by enough people right now that s still no excuse not to start using it as a vehicle to generate more traffic to your websites. But soon all this will also change. As it was widely predicted, Microsoft to integrate RSS support in the next version of its Internet Explorer, and perhaps more importantly, it makes it an integral part of its long-awaited Longhorn operating system. What does it mean for marketers? (A)] in the process of being integrated into IE, and other Microsoft software, achieves mass penetration RSS. This means for marketers, RSS finally will be one of the standard tools of mass communication and content delivery. In addition, start internet users expect RSS from marketers, probably even more than e-mail newsletters. (B)] marketers will no longer (Finally, of course, when most of the world starts by using the latest software versions) have to explain how you get an RSS reader, but will be able to focus only on presenting their activities and benefits to the end-user. (C)] broader RSS integration in Microsoft's tools provide additional RSS applications far beyond basic content delivery in the form of stories, podcasts, and products. Marketers and developers will be able to deploy rich interaction programs to make communication and business/personal interaction more liquid, easier and more efficient. In essence, for many advanced marketers marketing with RSS capability will mean their either in or out of the game. (D)] this is now official. Marketers must start leading and implementing RSS feeds accross their communicational innitiatives from PR to direct marketing and sales. And above all this, Google recently began serving Google AdSense ads in RSS feeds, as well as. The profound meaning behind this are four-fold: A] new "automatic" is the perfect option for RSS publishers to monetize their RSS feeds. With Google's default inclussion in "runnings" of AdSense ads, publishers expect to monetize on RSS immediately. (B)] this is another reason for publishers to begin to publish their content through RSS, especially since it will not cost them nothing or very little, but will provide them with an extra source of revenue. With low cost aspect of the RSS, we can expect a flood of new publishers to the set-up RSS feeds of their content to generate more AdSense clicks. (C)] with RSS ads included in the feeds, you will be more advertisers aware of RSS and its marketing potential. (D)] by using the RSS advertising publishers are now not only create an additional revenue source, but it is actually ensure that they do not lose ad revenue opportunities. We used to refer to RSS as a future. Well, that future is now. If you re not ready to start marketing with RSS, can only run you over time. As well as your competitors

About the author:
Rok Hrastnik is the author of Unleash the marketing and Publishing power of RSS, hailed as the best and most comprehensive guide on marketing with RSS by top RSS industry leaders, experts, developers, and top marketers. Find out everything you need to know about RSS and how do I use to get your content delivered, win back your customers, make more sales and increase search engine rankings http://rss.marketingstudies.net/index.html

Everyone is talking about RSS
By http://MCPromotionsPress.com

No matter if you call it "Really Simple Syndication" or "Rich Site Summary," RSS is absolutely all the rage right now online. With email filtering, IP blocking and the latest "can Spam Act", all scampering for a better way to get their messages across to their subscribers.

With RSS need customers to come to your site or open up their inboxes to get your latest news and updates. When they subscribe to your "feed", comes news them automatically. But Wait; I'm getting ahead of myself here. Let us return to Basic.

RSS is an XML-based format that originated from Netscape. Using RSS, you first need to create what is called a "feed". This is basically a file that you upload to your server. RSS feeds of data ends in a rdf or rss.XML Extensions and can be created by hand. An RSS file must include headlines, links and summaries of the content you want to distribute.

When a feed has been created, can other computers subscribe to your "channel" and read your updates by using what is called a "News Reader" or "news reader."

Most feeds consist of a link with a short summary click to read the whole article. You place let people know your Web site offers an RSS feed, an orange XML icon on your Web site linked to the URL of your feed. Also, you must list your feed with different RSS search engines are just for the purpose of the collection of a database of feeds.

So what kind of things you can transform to feeds? I trøde that you never want to pray. Any area of your site that change regularly is a good candidate. Things like newsletters, news announcements, site updates, something that you regularly update.

If you have no idea how to create a feed, this site will do it for you: http://MyRSS.com.

Write just the HTML page you want to build a feed from and convert it to RSS you automatically.

Another great tool that creates an RSS feed for you is http://feedster.com/builder.php?next=cfintro. This works especially well if you need a feed your third-party host Blog, for example, Blogger.

There is also a script that converts any HTML doc to RSS-go to http://kalsey.com/tools/blogfeed/. If you want to validate your feed, you can do so at http://feedvalidator.org.

A news reader is just a software program that brings news directly to you in an organized, easy to read format. Let us look at some of your options when it comes to the readers and what is available to you.

1) RSSReader: http://RssReader.com free; It collects news in the background and warns you with a popup in your system tray, when new information becomes available.

2 Ampheta Desk): http://AmphetaDesk.com free, cross-platform aggregator.

3) Wild Grapevine: http://WildGrape.net for Windows; read headlines from thousands of sources. Free.

4) Sharp Reader: http://SharpReader.net free reader for it.NET Framework created by Luke Hutteman

Newz Crawler: 5) http://NewzCrawler.com Web News Reader and browser. There is a two-week free trial. You can buy it for only $ 24.95.

6) Feed Demon: http://FeedDemon.com download a free trial or purchase for only $ 29. Written by Nick Bradbury, creator of Top style and Hoesite. Feed Demon loaded with fantastic features.

7) Feed Reader: http://FeedReader.com Freeware; Windows app that supports all RSS feeds and formats.

8) Bloglines: http://Bloglines.com a web-based Blog and newsfeed reader. No software to install read your feeds; just visit the Web site and log in to your account.

9): http://Awasu.com free Windows Awasu news reader that integrates with Internet Explorer.

10) feed materials readers: http://FeedReaders.com Lockergnome news reader offers in this field. Seven day free trial period. Two versions available: pro or standard with pricing ranging from $ 5.00 to $ 15.00.

If these options aren't enough, you must check the complete list of readers on http://www.lights.com/weblogs/rss.html if you would like to have the feeds sent directly to your Inbox instead of downloading a reader, check out http://rss.blogstreet.com/asp-rssbin/auth_rss when you download a reader you need feeds to subscribe.

Check out http://Syndic8.com for thousands of choices. Now that you understand the technology, what are the advantages and disadvantages of RSS? Here is a great: your subscribers do not need to abandon their e-mail addresses, which is great for those with data protection. RSS puts control of subscriptions directly in the hands of your users. When they want to unsub scribe delete they just feed from their reader. It also reduces the risk of Spam accusations. If you are an ezine publisher, and you don't need to worry about getting your messages in the past all the filters in place of users and Internet service provider's (ISP).

The disadvantage is that you do not include user customization, and you have no way of knowing how many people subscribe to your feed. Also at this time, RSS may seem a little complicated to novices, and it has not been widely adopted by Web users.

If you do not have examined RSS, now it's time to consider this technology as another avenue to reach out to visitors on the website, and keep them informed.

About the author
Merle http://www.EzineAdAuction.com "where some of the best deals in Ezine advertising are made" buy and sell Ezine Ads in a live auction setting! Publishers selling off excess inventory and buyers pick up some fantastic offer. Free E-book on how to write "glowing" ezine ads ...Download now at http://www.ezineadauction.com/ebooks/greatezineads.pdf

Tips for helping your RSS Feed perform!
In some ways RSS is very similar to HTML, the language commonly used to create Web sites. As with HTML, search webmasters using traditional engine optimization tactics, when you create an RSS feed will find their RSS feed receives additional exposure and interest.
Simple steps to optimize an RSS feed for search engines: 1.) the title shall include important keywords.
To state the obvious the title should be relevant and not misleading, while still emphasizing keywords. At the end of the day, give the title readers to read about, not mislead them.
2.) Display RSS feeds.
Most webmasters display their feeds as content on their home page. When you view a feed you will need to use PHP, ASP or HTML so that search engines will spider the contents of the feed displayed. If using a template to display the feeds, use the header tags to define the appearance of the channel title and item titles. Many Search engines weight header tags with greater significance. See display RSS feeds for additional information-http://www.small-business-software.net/display-rss.htm
3.) Internal and external Links.
Within the feed, you should always use the full path to the links, keep in mind that other sites may publish the information in the RSS feed. Hyperlinks that are not local to the site should launch a new browser. While this is not specific to the search engines it will help keep visitors on your site.
4.) Link text should highlight keywords.
It is no longer a deep, dark secret that text is used for incoming connections will help a site revenue potential define the keywords that the Web site appears in search engines. Keep that in mind, you must use keywords in the link text pointing back to your site.
5. My). Yahoo and My MSN.
This is surprisingly simple to do, but often overlooked by publishers and webmasters. The quickest way to have an RSS feed spidered by Yahoo or MSN must include feed on a personal my. yahoo or my msn home page.. Simply create an account on the respective search engines and customize the home page to include your RSS feed. This is done by adding content and listing the URL of the RSS feed. Typically within 24-48 hours the feed content will be spidered and indexed by Yahoo and MSN.
6. Theme feeds.)
Feeds should theme. This will help with theme links back to a Publisher's site from anyone syndicating the feed content.
7.) Link popularity.
Increase link popularity by submitting RSS feed, blog or podcast to the appropriate folders. The following directories Allow submissions of specific kinds of RSS feeds. Be sure to follow the guidelines for each site, and choose categories wisely.Submit Podcasts-http://www.podcasting-tools.com/submit-podcasts.htm
Submit RSS feeds-http://www.rss-specifications.com/rss-submission.htm
Submit Blogs-http://www.blog-connection.com/submit-blogs.htm
8.) RSS feed descriptions.
RSS feed descriptions are generally Summaries or introductions to other content. Often will feed creators provide additional information on an HTML site, enticing Reader click through the full information, if it is a topic that is of interest to them. Provide enough teaser copy that the reader can easily distinguish, if content is somethingthat are important to them.
9.) subscribe to feeds.
This may seem obvious, but a surprisingly large number of publishers subscribing not on their own feed. This is a great way to visualize your customers see and experiment with formatting and embed HTML in feeds.
10.) image ads.
Add your company logo to your RSS feed. Create a tag and enforce this tag by the image in the RSS feed. The image will increase your company's identity and embellish the look of your feed by adding your company logo.
11. Alphabetical rank.)
Many feed readers list feeds alphabetically in the reader. Feed channels that begin with a will, of course, appears at the top of the list feed in most feed readers. If you want to appear at the top of the list of feeds, a reader has subscribed to, remember this tip.
12.) meaningful Links
Each item in your feed should contain a unique URL associated with it. This will direct users to associated information. Many find using target URLs with the symbol "#" in the link to identify specific content useful.Most marketers have a love-hate relationship with search engines. Search engines have the abilitiy to make even the most confident webmaster feel powerless. Let us face it – all of us have felt the wrath of the search engine powers that be at one time or another, and while it may be difficult to know what line was crossed or how we fell out of favorAfter some basic guidelines will be helpful in optomizing feeds for search engines.
About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for Note Page http://www.notepage.net a wireless text messaging software company.

RSS is not quite a household word, but technically astute individuals are adopting the use of the RSS feeds at an alarming rate. If you are interested in jumping on to follow, but not quite sure where to start, consider following these simple RSS feed tips to maximize feed compatibility and make your feed stand out from the crowd.
RSS-checklist 1. titles and descriptions.
Always include meaningful keywords in your RSS feed channel title and description. Many readers will view or search for subject-specific RSS feeds by using keywords or keyword phrases. If you have descriptive keywords in your RSS feed title and description is likely to feed more located and subscribed by the interested parties.
2. GUID Format.
Always include a GUID with each feed item. GUID is a globally unique identifier. Each entry must use a different GUID. The GUID will in some cases assist RSS news readers and aggregation software determination of when new content has been added to the RSS feed or when existing content in an RSS feed has changed. If you do not use the Guid, the software that is used to aggregate the feeds can be difficult for the registration of changes to the feed items or software may not always recognize new content.
3. Publish dates.
Always include a Publish date on feed items. Publish date should be used, even if the content is timeless. The publish date will help readers determine that status of the contents of the feed item.
4. Polish your Feed.
Please consider to include images in your RSS feed. While the added images will not necessarily improve ranking, they will add a professional look to your RSS feed and help brand your feed.
5. feed hosting.
Host your own feed, or set it to forward to third parties from your site. This allows you to retain full control over the RSS feed. You do not have to rely on the stability of another company. If you control the forwarding and at any time you are dissatisfied with the service provided by a third party, you can redirect the feed to a different location.
RSS What

1. be plagiarised.
Do not plagiarize content in your RSS feed, there is a little more to say. Written words are considered protected in most countries. Posting someone else's work and takes credit for their words is wrong and will damage their reputation as a credible source.

2. Splog.
Do not create splogs by automating feed creation. Splogs just clutter the search machines and catalogues and make it difficult to find RSS feeds with meaningful content.
3. infringe a copyright.
Copyright does not violate a Republish RSS feeds contents. If you quote content from another RSS feed, credit the source and give and create a link to the original source of the content. As a rule of thumb should editorial content exceeds the length of the quoted material in the post.
4. violating the TOS.
Do not republish RSS feeds without confirming that feed syndication is allowed. Terms of use are not always visible, so it is important that you check the terms of Service on the Publisher's feed subscription page prior to syndicating the content of another Publisher RSS feed.
5. Provide multiple feed formats.
Give no more feed formats to the same content. With regard to the Subscriber, irrelevant version of RSS that you are using. Multiple versions of the same feed simply cause confusion. Almost all RSS readers and news aggregators support all versions of RSS, simply choose a version and provides a single feed.
By adopting good feed practices, you can take advantage of the benefits of having an RSS feed. Following these simple RSS get the to do list you started on the path to RSS success.

About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and Note Page, Inc. http://www.notepage.net a wireless messaging software company.

FeedForAll
RSS feed creation tool for webmasters and content providers!

RSS Submit
Automate your rss submission. Automatically send your feeds!

rss2html
RSS to HTML script to display RSS on a website.

Audio Recording Software
Record and edit audio files with the software.

-Blog feed

-Article feed

Full circle of RSS marketing power
Copyright 2005 Rok Hrastnik the RSS is one-in-many marketing and publishing tool, although unfortunatelly most marketers still do not understand this powerful concept.

While RSS gives a number of advantages when used each individual marketing function, best results are achieved when it is fully integrated in your internet marketing strategy. More simpler terms---when you use it to provide most of your marketing online.The key point is that RSS makes various marketing functions work together, in order to generate the best possible end result.Now IT s time to bind it all together and see the whole picture 1] RSS as a content delivery channel for communication with subscribers, customers, prospects and partners get your content delivered, and gives you several new content delivery and development of business opportunities. Yes, retrieves your RSS content to your subscribers without fail, so you can communicate with them and sell them 2] RSS as a tool for promotional/visibility increases your traffic by improving your site's ranking, generate traffic from new RSS specific websites and get your content published on other sites. Each of these activities brings new visitors to your Web site, which is now ready to be converted in to new subscribers, you can communicate (via RSS and/or email) in the long term. In addition, improved visibility enforces your brand and generate more credibility for your business. 3] Content delivery to end users and content syndication, when assembled, constitute the basis for the RSS calls, which further diversify your reach across the Internet and serve as a strong PR platform. 4] When you have access to more potential subscribers who you want to deliver content via RSS, you can provide them with your own branded RSS aggregator to make the switch to RSS easier for them, as well as to establish a constant connection with them., enforce your brand and develop brand experience. Your branded aggregator also serves as a sales platform for your own products and an advertising platform to generate advertising revenue. 5] as a Publisher is your goal is to better meet your visitors, establish itself as a key content source in your industry and make your visitors come back more often. Provides access to additional information is one of the elements that make this possible. Use RSS to publish content from other sites, and as an upgrade to target their most focused content needs, create RSS radars for your hint. 6] RSS radars will in turn also generates extra visibility, especially through improved search engines, and generate new subscribers to your RSS feeds.
7] all of the above will create advertising venue and create a new source of income.

8] in addition, can use RSS advertising as an advertiser even you increase the reach of all the above activities.

The system comes fully-circle, establish RSS as a tool, the powers of an important part of all of your internet marketing and publishing activities.

About the author:
Rok Hrastnik is the author of Unleash the marketing and Publishing power of RSS, hailed as the best and most comprehensive guide on marketing with RSS by top RSS industry leaders, experts, developers, and top marketers. Find out everything you need to know about RSS and how do I use to get your content delivered, win back your customers, make more sales and increase search engine rankings http://rss.marketingstudies.net/index.html

Copyright 2005 John Doetsch,
RSS, also known as Rich Site Summary or Really Simple Syndication, has been used for years by online visitors. However, it is only recently started to gain popularity among webmasters as a means to provide visitors with constantly updated content. These feeds were originally designed to deliver updated news faster, but they have since evolved to nearly instantaneous updates of many types of information. Growing sites can take advantage of RSS feeds, since they allow for fresh copy is updated regularly online. When RSS feeds are inserted into Web pages, provides a steady stream of syndicated content is updated on an ongoing basis. Most RSS feeds consist of a heading, content summary and a link to the actual online article. They are typically consist in XML, a markup language similar to HTML, allow webmasters to manipulate and integrate the new copy into their existing site pages. The increased popularity of these RSS feeds enjoyed online sites as they have helped to drive increased traffic and Search engine ranking results. The fact that the syndicated content changes continuously in the RSS feeds means that search engine spiders probably visit and index your site pages more often. RSS feeds also keep webmasters from having to worry about that update their content, and visitors can rely on fresh articles are available for reading each time they want. Articles are also easy to find on RSS feeds, as they can be categorized for easy navigation. This increases the chances of receiving visitors from other sites. While modern technology has made to embed RSS feeds on a Web site easier, contributing content to RSS feeds is still a bit more complex. You can effectively post copy on RSS feeds, you first need an RSS program that will allow you to format your content for syndication. If you are a professional web developer, for example, you might want to create your own XML files to display content. This option allows more flexibility in the way content is displayed. If you are missing the online knowledge to understand how you are using XML, you can invest in one of the many RSS software programs that allow users to create and publish syndicated content without using any XML language at all. One of the most popular programs is FeedForAll, which is an inexpensive and yet powerful tool for developing and maintaining an RSS feed. This programme, and others like it, your users are using their own syndicated content, or download existing feeds from the Internet. It also gives users the ability to manually edit their Web site to include images and colors that you can create a more exciting online experience for customers. As the need for the Internet provides instant access to a wide range of information continue to grow, is RSS feeds become an important component of information distribution. It is likely that the RSS feeds will serve as an important tool for sharing information on the Internet in the coming years and could, in the not-too-distant future, even begin to compete emails as the preferred method for knowledge sharing. Therefore, to understand how best to take advantage of RSS feeds on your Web site has a lasting and positive impact on the company's growth. About the author:
John Doetsch, is an author and founder of Websition.com where you will find additional articles and website content written by the Internet's most talented writers.

RSS won the battle
RSS seems to have captured last continues to be the industry syndication standard.

Microsoft's inclusion of RSS into the newest version of Internet Explorer and reports that RSS will be in the Longhorns upcoming release seems to be the final nail in the coffin of the Atom specification. Even Atom's steadfast supporter Google, seems to have seen the light. Google had previously acquired Blogger, a popular blogging tool, uses the Atom specification to publish the contents of blogs created on Blogger platform. In the past Google had strategically steered clear of endorsing the RSS specification hoping that Atom would take hold.

Google's latest new service that allows web surfers to monitor Google News RSS-or Atom-feeds, seems to be a confirmation, perhaps in purchasing Blogger, they chose the wrong specification.

The adoption of a syndication standard was slowed by the struggle between Atom and RSS. Two defined syndication standards vying for the number one position. In an IT industry that clearly favors single standard solutions, Atom supporters claimed added flexibility, but RSS ' wide sweeping support from heavy hitters like Microsoft, Apple and Yahoo. Along with the popularity of shows increase in podcasting, which is based on the RSS 2.0 specification are sealed the fate of the future syndication standard.

History and the relationship between RSS and Atom is a sordid tale, which has impeded the progress of an online RSS standard. Now that the leader has been defined their is little in the way of RSS ' growth. Businesses leery of becoming involved in a fight for standards now embracing RSS as a communication channel.

It is clear that those who have lined up behind RSS as the leading specification are the winners.

Strangely enough, while those entrenched in the industry recognises the difficulties of a double standard, users rarely see a difference in feeds created using the Atom and RSS standards. Most popular RSS readers support reading feeds in both formats. Although the purpose of RSS and Atom is the same, is the specification itself is very different, which makes it difficult and time consuming for tool developers to move between the two standard.

Now that Atom attempts to replace RSS has fallen flat, see Syndication arena will probably significant innovation and progress.

Sized enterprises taking advantage of RSS ' extendibility using namespaces adding needed tags. Apple has done this with iTunes, Microsoft for ordered lists, and Yahoo with MediaRSS. All use the same basic RSS 2.0 format, but supports defined RSS ' future is bright with many companies working proactively to unite once divided standard.

About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for FeedForDev http://www.feedfordev.com an RSS element for developers. In addition Sharon manages marketing for Note Page http://www.notepage.net a wireless text messaging software company.

FeedForAll
RSS feed creation tool for webmasters and content providers!

RSS Submit
Automate your rss submission. Automatically send your feeds!

rss2html
RSS to HTML script to display RSS on a website.

Audio Recording Software
Record and edit audio files with the software.

-Blog feed

-Article feed

With all the enormous amount of information available on the Internet, it is becoming more and more difficult to sort through and find what you are looking for. RSS significantly lowers the signal-to-noise ratio. RSS have unique opportunity to gather information, and you can filter them so that you can only see unique and relevant content. Information superhighway become packed with content, and those familiar with technology uses RSS to filter content, will be able to drill down and access only the content they want, without having to wade through all the noise. There are very few subjects or topics that currently do not have a RSS feed available. Perhaps it would be easier to ask what can not be published using RSS? RSS is a standardized format published by the Internet content, not just blogs and podcasts, but any form of content. Podcasting clearly shows that feeds can be media-rich, and while podcasting is generally regarded as a medium for entertainment, the educational value of podcasting is not lost on many educational institutions. Industry has been a little slower to embrace the power and the importance of RSS as a communication medium, but industry leaders adopt gradually it as a new and powerful method of communication. But back to the original point ... RSS can deliver virtually any type of content, including spreadsheets, PowerPoint applications, database updates, video tutorial, and much more. The true value of RSS feeds is that the Subscriber can review and evaluate the information at a time and place of their own choice. There are a number of ways companies can make use of the RSS feeds ... Automated generated Feeds (like ego searches)Google, Yahoo and many Blog search engines can automate the generation of RSS feeds, often based on a keyword or keyword phrase. Updated each time the keyword appears in a search result, the RSS feed is. This is a good way for companies to keep up to date on industry news, competitors, or even their own company, staff and marks. Manually created RSS Feeds Webmasters can create targeted RSS feeds that contain unique and targeted content. RSS feeds can be created manually by the webmasters to target specific types of content. Existing Feeds Webmasters and publishers can often use existing RSS feeds to create Web content. Existing RSS can be merged and filtered to create new RSS feeds and content. The new merged or filtered RSS feeds can then re-released or displayed on a Web site. There are a number of free tools and tutorials available to assist webmasters in merge, filtering and viewing of the contents of a web feed.Link to Display RSS Feeds-http://www.feedforall.com/displaying-rss.htm database Feeds publishers, webmasters can extract information from a database, and then give this content via an RSS feed. The information contained in such an RSS feed is updated dynamically as the contents of the database changes. RSS is a great tool for businesses, but it is important to respect copyrights. Do not assume that any content in someone else's RSS feed is free of charge for you to publish. It is important to review all policies for the use of the RSS feed original publisher before syndicating the contents of the RSS feed. About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.

Marketers on best RSS:

Copyright 2005 Rok Hrastnik

What have experienced marketers say about RSS?

What is your top tip?

We know how to set the end of 2004 to collect the best possible insights on RSS marketing from top marketers and RSS developers and managers, to Unleash marketing and Publishing power of RSS. Let s get started

1. How can RSS be fully integrated into our marketing and communications mix

Answered by Robin good, MasterNewMedia.org

"From what I can see the RSS is an effective marketing channel, since it allows for easy and expanded distribution of your core news and information channels to the widest possible audience with very low costs, maximum compatibility with a large number of media devices and added the possibility for the customer to take on this information, and then reuse it hir (his + hers) advantage.

Which allows customers to further be marketers and promoters for your own products and services. If we allow open content of public RSS feeds to be freely subscribed, syndicated, re-aggregated and re-released we find only to new and larger value can be extracted each time a person go about this.

So it is important not to keep RSS newsfeeds below the locks.

RSS is one of the cleanest viral marketing channels. Its virality is spelled clearly in its acronym: Really Simple Syndication.

Yes, you need to do these three words make sense in order to take advantage of the maximum out of this content format.

Allow syndication. Not restrict it.

Let someone else take your RSS feed and do things with it. encourage them to do this. Have them use it to republish your news (among others) on their home page. Help them to achieve this. Write and explain with short stories or simple tutorials how easy it is to search, filter and aggregate content from various RSS feeds and create dedicated niche news channels on most any topic you can think of. Explain openly, if you create such a dedicated newschannels they can so easily published as news site, which is able to support contextual ads (Google AdSense) from day one. Very sustainable, if not quite profitable. See, for example at work by Waypath with their Blender experiment and other useful and complementary uses of RSS, can be economically profitable. "

And another great tips from Robin: "create so many RSS newsfeeds to your content as the subject/themes as you cover. Do not pack all your content in a generic RSS channel. "

2. What is really going to drive readers/customers to adopt RSS? Buyers of the products and services are most likely to adopt RSS?

Answered by Bill French, MyST technology partners

"I do not think someone wants to adopt RSS; rather they want timely information in a controlled and organized way so that it helps them do their jobs better, or manage their personal information diet. This is precisely why we adopted the (mostly) SMTP but none of us shall be deemed to be "adopt SMTP". E-mail programs and the benefits of a store-and-forward architecture with reasonable certainty of delivery drove us into the Kingdom of SMTP. And the driving force that seems to be the cause early adopters use RSS feeds has more to do with the amount information and news, we find ourselves awash in every day.

There is no doubt; all will eventually adopt RSS (or similar format), but we know it has happened when no one refers to it as RSS. ;-)"

3. How would you compare RSS and email as content delivery tools?

Answered by Tom Hespos, underscore marketing

"RSS is about consumer control. How many times have you thought of subscribing to an e-mail newsletter, but thought, "Nah, they will probably sell my e-mail address to spammers" and do not subscribe? With RSS, consumers can unsubscribe from feeds at any time, so that the risk of getting unwanted content or spam is almost zero.

I believe that consumers have been waiting for some time. The newly-added control will make them more likely to aggregate content from publishers they read regularly. As a marketing guy, I think it is appropriate to mention that the move to RSS is not without risks. Content publishers know that it is a bit cumbersome to unsubscribe from an e-mail newsletter, so that they have taken some chances with their e-mail newsletters that they could not take with RSS the stand-alone sponsor messages load up their HTML newsletters with animated ads, perhaps take a risk with some of the stories, they write.

When the button "Unsubscribe" is the right feed subscribers, publishers may not be a chance if they screw. With RSS, there is no tv-the message "Please return" to the people, as the subscription. If you lose some, you lose them until they decide to return. I am sure publishers should handle RSS with velvet gloves, until they get a sense of their subscribers would like and what will make them run for the door. "

About the author:
Learn how to take advantage of marketing RSS and get all the expertise, knowledge, and how-to information in order to implement RSS in your marketing mix of direct marketing, PR, e-commerce, internal communication and online publishing to SEO, traffic generation and customer relationship management. Including complete interviews with more than 40 RSS marketing experts. Click here now: http://rss.marketingstudies.net/book/

Learn the details by using a sound effect to Polish your presentation or podcast.
What is a sound effect?

A sound effect is a ready-made sound for podcasters or producers. Podcasters should typically only incorporate the sound of their production to instant success. This can be done with various editors running on a very short time. Sound effects make the creation of a podcast easier and professional. Sound effects are usually easy to edit and customize using any sound editor, occasionally more sophisticated sound require precise Audio Tuning Wizard.

Examples of sound effects can be found on digital audio effects-http://www.digital-sound-effects.com
How much sound effects?

It depends on many variables. Sound effects can vary from $. 99 for a single effect to hundreds of dollars for a custom created sound. The price varies depending on the complexity and length of the sound. Licenses may also affect the pricing structure. Most of the sound effects are available for non-exclusive use, and also excluding effects tend to be much more expensive.

If A Sound effect is purchased, can I edit it with another Audio Editor?

In most cases, a sound effect can be edited with a different audio editor, but it is best to read the license agreement from the company you purchased from sound power. This will give you a clearer understanding of how the file can be exploited and manipulated.

What is an Audio Editor?

An audio editor is a piece of software or equipment that makes it possible to change or improve a recording.

Do you have be an audio engineer to use sound effects?

Proper use of sound effects, while sometimes complex, be done by amateur podcasters and presenters in order to improve their podcasts and presentations. Sound effects make the resulting Show or presentation much more professional and credible.

There are sound effects size limits?

There is no maximum capacity or minimums when it comes to sound effects. The larger files can of course make the file size grow and intimidate listeners with a slow connection. The balance between file size and quality of the effect to determine what will best meet your needs.

What is ID3-tags?

ID3 tags consist of metadata that describes the content of the audio file (typically ID3 tags relating to MP3 files). ID3 tags typically contains information about the audio file, including things like the title of the sound file, artist, album, or any other relevant information. Speculation in future podcasting search engines and directories using the information in the ID3 tags to categorize, search and group podcasts. What file formats are acceptable for audio effects? It depends on your needs, and many sound effects libraries now offer in a wide range of formats.

About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.

Tips for creating a blog.
There is no hard and fast rules about how blog. Having said that, bloggers will probably increase their exposure by following a few simple blog guidelines. 1.) Bo on the topic.
Opinions are accepted in General, but the content of items in the blog should all relate to a general theme. Unless you have an uncanny knack for humor, humor or cynicism, the majority of readers interested in the content that relate to a specific defined theme or loosely defined area of interest. Most readers do not care that you eat Cheerios for breakfast. However, they may be interested in the fact that vinegar takes out stains and that toilet paper rolls big doughnut. Define a topic and stick to it. This will ensure that you create a loyal following of interested readers.2.) Bo informative.
If you try to create the impression that you are aware of a specific or sector, be sure that you remain current news. If you endorse a product or express an opinion, you should check your facts, your reputation is at stake. If you offer an opinion, make sure that you qualify your post makes it clear that the content is intended as an editorial.3.) Old News is not news.
While blogging every day can be a drain, it is important that the information is current and accurate, writes an article or blurb about something that happened 6 months ago, will not be of interest to many. Tells your audience that Martha Stewart was convicted and will go to prison after her sentence is completed will make people question the value of your columns. 4.) adhere to a timetable.
Create a schedule and stick to it. To realize that blogging requires time and effort, not to create unrealistic expectations and be unable to deliver. An occasional lapse or holiday is perceived as a general rule, but readers returning to find obsolete, outdated content will find another blog with similar content. New blogs and RSS feeds will pop on a daily basis. If you have worked hard to develop an audience and a community-not you lose them due to lack of communication.5.) clarity and simplicity.
Keep your posts and blog entries clear and easy to understand. Remember, the Internet is global and expressions, idioms and acronyms don't always translate. Sometimes a little explanation goes a long way. 6.) Keyword-rich.
If the goal of your blog is to increase your visibility, include related keywords in the title of the blog. Use the title as a headline to attract interest. Each item should have a title that will attract attention but still be relevant for the position. The title must be longer than 10 words -12.7.) Quantity of cases.
In order to attract the attention of search engines, you will develop the content and substance. A heading or a single sentence will not generate interest readers or help with Search engine ranking. Remember to archive old blog posts to develop a large portal of similar theme content. 8.) frequency.
If your blog content is updated frequently, search engines tend to spider pages at regular intervals. In theSpelling 9.) and proof-reading.
Only takes extra time and can save you from having to make embarrassing explanations. Remember that what you publish on the Internet can be found and archived. Carefully consider what you post before doing. 10.) RSS.
RSS will increase your blog's reach. It is important that you include your blog content in an RSS feed to increase readership and distribution. Most weblog audiences are small, but with time and regular updates audiences grow. Bloggers can never have more than a few hundred readers, but the people who return to regularly are generally interested in what you have to say.

About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and Notes Page http://www.notepage.net a wireless text messaging software.

Using RSS Feeds to locate jobs In addition to actually seek a job, there are also other valid reasons to monitor the labour market. Perhaps you're happy in your current position, but just want to keep an eye on new positions in a particular sector. Maybe you're just curious to know what the salary for similar positions. The labour market can be monitored quite easily by using RSS feeds. You can subscribe to RSS feeds to find specific company job openings, employment available within a specific region (i.e. by means of a postal or zipcode), specific positions available, or to find all jobs within a particular salary. The following are Web sites that have RSS feeds to help employees seek jobs ... JobDig JobDig is an employment-focused media company that helps businesses of all sizes in every industry, lower costs and improve the effectiveness of their recruitment and recruitment advertising. JobDig contains also weekly articles by best-selling authors the prohibition on hiring issues such as ways to maintain and recognize your employees. JobDig shows job feeds by industry and location. Subscribe to feeds and be notified when new jobs advertised. JobDig-CareerOnehttp://www.jobdig.com/rss.php CareerOne job hunters can search sites by newspaper, recruiter, industry, employer or geographic location, and then add keywords to target your search even more. Their Web site, you can search for a position and save search results in an RSS feed. If no new jobs have been announced, that meet your search criteria automatically update the feed in your RSS reader. In the editorial page continues with CareerOne to offer job hunters plenty of information to assist with researching employers, industries and roles as well as the control of each step of the job hunting process.CareerOne-Craigslisthttp://www.careerone.com.au Job search results are available via RSS. Create a search query, and subscribe to the feed that is created. URL for the feed is located in the lower-right corner, when the search is completed. Craigslist- UKlug http://www.craigslist.com UKlug seeks 62 international job websites and contains more than 500,000 jobs in its database. Job search results can be saved as an RSS feed. UKlug-http://www.uklug.co.uk/ InfoOil careersubscribe to their RSS job feeds have jobs in the oil and gas industry delivered directly to your desktop, as they are to be made available on the site.InfoOil career- CareerMatrix http://www.infooil.com/jobseekers/rssfeeds.aspx CareerMatrix provides assistance to employers in their eternal quest for quality candidates and helps job seekers in their efforts to find the perfect job. CareerMatrix is not an employment agency, but rather a completely free resource for job seekers, and have job categories available through RSS feeds. CareerMatrix-http://www.careermatrix.com/rssfeeds.asp Hospital jobOnLine Monitor jobs market in the healthcare sector. Hospital jobs OnLine specializing in healthcare and medical jobs available on the Internet. As health care, hospital and medical job board, Hospital jobs Online is similar to health care professionals and medical job seekers with the hospital, health care and medical facilities, staffing companies, travel companies and personnel consultants!Hospital jobs Online-Jobs.ac.uk http://www.hospitaljobsonline.com/RssFeedList.aspx a job site based in England, which focuses on careers in academic, research, science and related professions. RSS feeds are available for job categories.Jobs.ac.uk-Jobsterhttp://www.jobs.ac.uk/rss/disc/employers use Jobster to connect with valuable audience of active and passive candidates, through a range of services for employers and recruit teams of all sizes. RSS feeds are available. Jobster-actuallyhttp://www.jobster.com/find/US/jobs/for/rss is actually a search engine for jobs with a radically different approach to job search. In one simple search, indeed gives job seekers free access to millions of employment opportunities from thousands of Web sites. In fact, includes all the job listings from major job boards, newspapers, associations and company career pages and new sites are added daily. You can save your job search as a Job Alert e-mail or as an RSS feed. Select one or both have new posts that match the search are automatically delivered to you. Actually-http://www.indeed.com take an active approach to surveillance in the employment industry and its job opportunities by utilizing RSS feeds and alerts. About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.

Publicize your RSS feed.
There is little argument from webmasters and publishers that RSS brings in traffic. So when you have made the plunge and created a feed, how do you tell your visitors about the diet? 1. submit your RSS Feed to RSS directories.
This will not only increase the number of sites linking to your site and increase your link popularity, it will also increase the RSS feeds profile. A number of RSS search engines and RSS directories exist, so you can freely submit RSS feeds. Feeds are generally categorized and grouped by topic. Web surfers are looking for RSS feeds on a particular subject will often search RSS folders to find a feed that matches their specific criteria. Subject-specific RSS feed and podcasting directories dolls also. Please select a web feed's category carefully and only submit relevant feeds to topic-specific folders. A large list of folders is located in http://www.rss-specifications.com/rss-submission.htm

Example of subject-specific-http://www.realty-feeds.net or http://www.religious-podcasts.net

2. Explain RSS
While you have finally was RSS out, some of your visitors do not have. Concept while brilliant, can be a little confusing to the novice. The concept of RSS feeds can be entirely new to some of the visitors to your Web site. Therefore is generally good practice to go website visitors through the steps of localization, subscription and reading of a syndication feed. It is generally a good practice to include a page on your site that includes a general explanation of RSS and details how site visitors can subscribe to an RSS feed. Explanation of the sample page, which can be used for on your site: http://www.rss-specifications.com/rss-subscriptions.htm. RSS specifications has allowed replication of this Web page. It can be published, simply insert your RSS feeds or otherwise customize the material to explain RSS visitors on the site. 3. graphic on your Web site
Since the design of RSS, has been used bright graphical flag indicates the location of an RSS feed. Now instinctively see homepage visitors often after a colorful flag on Web sites. See flag is changed, but a number of options are available. When you add the image, you must link to the location of the RSS feed. Some webmasters use the chicklets to indicate the presence of feeds, added web surfers click the chicklet that relate to their RSS feed reader or news aggregator and feed to their list of feeds. Others believe that the amount of chicklets just add confusion and choose single relevant RSS graphics.4. Press
With any important addition for your company, it is entirely appropriate to send a press release to let by the media do you have RSS feeds available for specific content. This will often have little attention. In addition, important news editors choose to subscribe to your RSS feed to keep up to date with your latest corporate news. In view of the possibility of these subscriptions make a press statement to signal the availability of an RSS feed simple common corporate sense.5. newsletters
Include a mention in an e-mail newsletter, content is now available through an RSS feed. Many newsletters subscribers appreciate an alternative subscription method and want to subscribe to a feed and the web. 6. Auto Discovery
Some of the visitors to your Web site can be web savvy. You must include an auto-discovery tag in the HTML header of each webpage. Many RSS readers will automatically detect that an RSS feed is available for specific content and message home page visitors and ask them if they wish to subscribe.7. Mark a news reader
Distribute preloaded RSS readers branded for your company name. The great advantage, brandable news readers is that you can include all your RSS feeds in it. Any transfer programs will have immediate access to your RSS feeds in branded news reader.

Brandable readers-http://www.deskshare.com or http://www.customreader.com

8. Blog
If you have a blog or by bloggers, you must share with those you have added an RSS feed for specific content. Blogs are a great vehicle to spread the word. Marketers understood immediately the power of word of mouth, but few marketers understand the movement of blog in the mouth. This growing phenomenon has added credibility to online blog entries.In order to reap the benefits of an RSS feed, it is important the feed be published properly. Simple steps to promote an RSS feed will go a long way in order to ensure a feeds adoption.
About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for Note Page http://www.notepage.net a wireless text messaging software company.

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Define relations between Blogs, E-zines, RSS and email
Copyright 2005 Rok Hrastnik

Although RSS and blogs are slowly reaching mainstream, they are still missuderstood by most marketers in relation to gamers and in relation to their relatives, email and e-zines. How these four really relate and what this means for your internet marketing strategy?The most common missconception is compare blogs and email, with many bloggers actually argue blogs as a replacement for email. The truth is that there's no comparison at all, like comparing apples and oranges. The second missconception is believing that RSS and blogs somehow strongly connected, or even that RSS is good only to provide blog content. The result of this, on the one hand, marketers who don't see RSS as a full-powered communicational channel and bloggers on the other side that refuses to see email as a viable content delivery vehicle. Easy s record just RSS and e-mail content delivery channels; the tools that make it possible to deliver our content to end users and RSS, to other sites. Blogs and e-zines are two different internet content media formats, differences in how/what the content is delivered and presented through them Explained in even simper. conditions: Blogs and e-zines or newsletters are "what"---what you publish online ... in the content page. RSS and email is "how"---how to get the content or information to the reader ... the output page. RSS/email and blogs/e-zines can not be compared directly. Blog content and e-zine content can both be delivered via RSS and email, and there is no direct business/logical relationship between, for example, blogs and RSS. To say that "blogs have some attributes and features, e-mail is missing" actually compare the two entirely different things (an internet media content format, with a content delivery channel), which are not directly related. What makes sense, for example, comparison, e-zines and blogs ... Blogs are "personal" conversations, opinions and news, delivered in a linear structure, usually written in a more personal style, and is restricted to a limited number of content types. E-zines on the one hand, more similar to magazines and newspapers, transporting content presented in a complex non-linear content, structure, and have the ability to make many different content types that do not mix well together if delivered through a linear content structure. A typical e-zine may include:--> an editorial;
--> a leading article, represents the predominant topic is a specific e-zine is issued;
--> support articles, clearly structured to demonstrate the secondary to the main article;
--> links to "best of" blog posts in the specified time frame;
--> links to the most relevant forum topics and posts;
--> a news section;
--> a featured client case study;
--> different ads (banner ads, textual ads, advertorials, etc.);
--> Featured consultant;
-a Q&A-> section;
--> a featured white paper;
-->, etc. Delivers all of this content requires a complex content structure and a strong and experienced editor. Format blog simply does not provide the level of structure necessary to effectively present a complex content mix. But it is not to say that blogs are in no way inferior to e-zines, they are just different. Companies need both, and they need to deliver both via RSS and email. It is worrying, however, is that some apparently believe, e-zines and e-mail is "backward". It is a dangerous line of trøde, that come close to shooting yourself in the foot. Personal preferences against content delivery channels and internet content media formats have no place in business. This is what our audiences and how they want it. Our objective must be to meet so many "our people" as possible, the implementation of all the tools and technologies necessary to achieve this goal. Let our personal preferences get in the way is dangerous at best. And even if 90% of our customers/prospects/partners (etc.) prefer RSS email to receive our content, it will still be good business practice to provide.

About the author:
Immediately Find out how you can power your online business with RSS and integrate it into all of your marketing. Request a free 28-page Business Case for RSS report with easy to follow instructions, examples, and advice on how to get the most out of RSS in the shortest possible time. Download the free download here:es.net http://rssdiary.marketingstudi/case/index.html

There are a wide range of things you can do in respect to blog promotion. Here are a few ...1. optimize your optimize your blog using the default search engine optimization techniques, so that it performs well in various search engines, organic rankings of poker hands.2. Send to submit your blog to the available online blog directories. There are a number of blog search engines and RSS directories, which you can send your blog to gain further exposure. Lodge 3 Blogs-http://www.rss-specifications.com/rss-submission.htm. Submit blog social network to the big social networks, and then bookmark the blog. Social networking-http://www.webmaster-elements.com/social-bookmarking-sites.htm 4. Write press release press release announcing blog.5. Blog Commenting to post comments on other, related blogs and include the URL to your own blog in your signature. 6. Forum posting signature post in forums and newsgroups with related topics and include your blog URL in your forum signature. 7. Email signature includes the URL of you blog in the signature of any e-mail correspondence.8. business card/letterhead includes the URL of the blog on business cards and business stationery.9. Powerpoint presentation when you make presentations at meetings and conferences, you must include the URL of the blog at the bottom of all of the PowerPoint slide. On the way, if the presentation is redistributed, you will obtain further branding benefits and additional web traffic. 10. handout includes blog URL on any handouts that you want to distribute at meetings, trade fairs, or during presentations.11. Deep Links Deep-link to other parts of your website and blog from within the blog.12. Wiki Links generates quality content and resources, so you can attract wiki links. 13. Team competitions For the participants in order to encourage blog participation, run contests or giveaways for the best comments or participants. 14. related posts incorporate links to related blog posts or post a list of related blog posts at the end of a record.15. Provides an RSS feed makes it easy for readers to follow the blog by providing an RSS feed that contains blog posts. About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.

Cash in bloggers
Blogging for dollars sounds like the latest game show or some new drinking game, but it is the latest craze to hit the Internet. Bloggers began blogging for a number of reasons, but as the blog movement has increased in popularity, they have found ways to monetize their blogs and are experiencing their commitment to pay. The focus of a blogger is to communicate with customers or just to have fun, they have begun looking at ways to earn revenue from their blogs. The most popular ways for bloggers to earn some added cash for their pet projects are: 1.) Google Adsense in Blogs
Google AdSense allows Webmasters to serve dynamic content-relevant advertisements in blogs. If the visitor clicks on one of the AdSense ads served to your blog, be credited to the owner of the Web site referral. Webmasters only need to insert a Google-generated java script in your blog or blog template. Google's spider parses the AdServing blog and serves ads that relate to the blog's content. Google uses a combination of matching and context keyword analysis to determine which ads should be served. 2.) affiliate programs (product endorsements)
Affiliate programs work when an affiliate Web site receives income of the authorisation procedure sales, leads or traffic to a merchant website. Generally bloggers want to mention or support specific products and if you want visitors to buy the product, bloggers receive a part of the sale. 3.) Product promotion
Businesses use blogs to detail how specific features or product Add-ons can increase the functionality and save time. Content-rich product promotion will help with Search engine placement. 4.) Banner ads
While less popular than in the past, sites with high traffic levels still earn decent income by selling banner space. The Web Developer will bloggers continue to find ways to monetize their opinions and thoughts. Daily journals and online blogs have become more than just a means of communication for many.About the author:
Sharon Housley manages marketing for http://www.notepage.net and FeedForAll Note Page http://www.feedforall.com product lines. Other sites by Sharon can be found at http://www.softwaremarketingresource.com, and http://www.small-business-software.net

FeedForAll
RSS feed creation tool for webmasters and content providers!

RSS Submit
Automate your rss submission. Automatically send your feeds!

rss2html
RSS to HTML script to display RSS on a website.

Audio Recording Software
Record and edit audio files with the software.

-Blog feed

-Article feed

RSS and email: how they can work together?

Copyright 2005 Rok Hrastnik

For most marketers online e-mail is still the key marketing and communicational tool, with its use ranging from e-zine publishing, direct sales messages, loyalty campaigns to internal communications between team members.

But it takes email due to spam filters and spam itself becomes more difficult, while anti-spam law puts even legitimate email marketers risk.

With 100% content delivery ratio is RSS a substitute for e-mail?

At least right now, certainly not. However, it has become the most important addition to the delivery of mail. While many internet users have begun to ignore the e-mail subscriptions and only subscribe to the RSS content, are majority has begun to explore the world of RSS.

Time to get started with RSS is as such now if you want to get an upper hand over your competition before RSS when mainstream and at the same time test RSS marketing approaches that work for you. Using RSS as an additional content delivery channel, since e-mail, one of the places to get started. But if you want to use RSS in conjunction with e-mail, you must first understand some basic relationships between these two tools and e-zines and blogs.

(A)) UNDERSTANDING RELATIONS BETWEEN RSS, EMAIL, E-ZINES AND BLOGS

How these four really relate and what this means for your internet marketing strategy?

The most common miss-conception is to compare blogs and email, with many bloggers actually argue blogs as a replacement for email. The truth is that there's no comparison at all, like comparing apples and oranges.

The second miss-conception is to think that RSS and blogs somehow strongly connected, or even that RSS is good only to provide blog content. The result of this, on the one hand, marketers who don't see RSS as a full-powered communicational channel and bloggers on the other side that refuses to see email as a viable content delivery vehicle.

Easily specify the entry directly in s the simplest possible terms. Blogs and e-zines or newsletters are "what"---what you publish online ... in the content page.

RSS and email is "how"---how to get the content or information to the reader ... the output page. RSS/email and blogs/e-zines can not be compared directly.

Blog content and e-zine content can both be delivered via RSS and email, and there is no direct business/logical relationship between, for example, blogs and RSS.

What makes sense, for example, comparison, e-zines and blogs. Blogs are "personal" conversations, opinions and news, delivered in a linear structure, usually written in a more personal style, and is restricted to a limited number of content types.

E-zines on the one hand, more similar to magazines and newspapers, transporting content presented in a complex non-linear content, structure, and have the ability to make many different content types that do not mix well together if delivered through a linear content structure. A typical e-zine can for example contain an editorial; a leading article that represents the predominant topic is a specific e-zine is issued; support articles, clearly structured to demonstrate the secondary to the main article; links to the most relevant forum topics and posts; a news section; various ads (banner ads, textual ads, advertorials, etc.); a Q&A section; a featured white paper; and so on.

Delivers all of this content requires a complex content structure and a strong and experienced editor. Format blog simply does not provide the level of structure necessary to effectively present a complex content mix.

B) EMBED RSS IN YOUR E-MAIL MARKETING STRATEGY

If you can understand these fundamental connections, you can actually understand how much you can integrate RSS in your e-mail marketing strategy as a supplement to e-mail as a tool for delivery.

For now, here are some of the most fundamental generic opportunities in using RSS with email:

1. Use RSS to announce each new issue of your order e-mail e-zine which you make available in full on your website.

2. Give a separate RSS feed articles you publish in your e-mail e-zine and get them to your subscribers as soon as the articles become available, without waiting to receive them in an e-mail newsletter. The same goes for your news section if you have one.

3. If you publish a lot of content in a variety of topic categories in your e-zine, give a separate RSS feed for each of these topics. See another on the elements mentioned above, a typical e-zine may include. Each of these elements can actually be a standalone RSS feed.

4. If you re doing e-mail auto-reply marketing, give the same autoresponders as RSS feeds, allows visitors to subscribe to either e-mail or RSS delivery channels receive the very same content.

5. If you have your own affiliate program, you must make sure that your affiliates can also subscribe to their affiliate messages via RSS-feed, not just email. Basically all they will do to duplicate the same content you re send via e-mail in an RSS feed.

6. If you re send special messages or updates to your existing customers via email, create a special limited access RSS feed to provide the same set of updates via RSS.

These should be enough to get you started thinking in the right direction.

About the author:
Learn how to take advantage of marketing RSS and get all the expertise, knowledge, and how-to information in order to implement RSS in your marketing mix of direct marketing, PR, e-commerce, internal communication and online publishing to SEO, traffic generation and customer relationship management. Including complete interviews with more than 40 RSS marketing experts. Click here now: http://rss.marketingstudies.net/book/